網(wǎng)站制作后期怎樣優(yōu)化關(guān)鍵詞

很多Seoer寫的方案，只有涉及到一些對于網(wǎng)站制作的分析診斷、網(wǎng)站的改進以及關(guān)鍵詞的優(yōu)化策略，很少會有后期的維護這塊，當(dāng)我們關(guān)鍵詞優(yōu)化上去了，很多Seoer就開始放松了對網(wǎng)站的管理，每天最關(guān)注的不是內(nèi)容和和外鏈的建設(shè)，而是關(guān)鍵詞的排名，看關(guān)鍵詞排名是否還依舊保持好的排名，當(dāng)排名還在，就會放松警惕，當(dāng)排名不在才會重新開始去優(yōu)化。其實這是一種非常不恰當(dāng)?shù)膬?yōu)化策略，對于關(guān)鍵詞優(yōu)化的后期維護個人覺得應(yīng)該遵循先穩(wěn)定后擴展的原則，具體可以分為以下三種思路：
Many Seoer write solution, only involved some for the analysis of the web site of the website, and improve the diagnosis of keywords optimization strategy, and rarely have later maintenance this, when we keywords optimization is up, many Seoer began to relax for the management of the website, and the most concern was not every day with the chain of content and construction, but keywords ranking, see keywords ranking is also still keep good ranking, when ranking also in, will relax vigilance, when ranking is not will only start to optimization. In fact this is a very inappropriate optimization strategy, for the optimization of the key words later period maintenance men feel should follow the principle of first extended after stability, concrete can be divided into the following three ideas:
1、繼續(xù)自己的seo計劃保證關(guān)鍵詞排名
Continue to own seo programs to ensure keywords ranking
當(dāng)關(guān)鍵詞排名上去了，千萬不要以為我們的優(yōu)化認為就已經(jīng)結(jié)束了，其實優(yōu)化是一個做不完的過程，當(dāng)關(guān)鍵詞排名上去后，我們首先要想到的就是，如何穩(wěn)定它，讓它在行業(yè)中繼續(xù)保持排名良好的優(yōu)化，不能輕易被競爭對手反超，因此，我們在優(yōu)化方案中一定要涉及到關(guān)鍵詞后期的維護任務(wù)，專門安排編輯和外鏈專員，繼續(xù)對網(wǎng)站內(nèi)容進行更新，外鏈這塊也得同步進行，目標(biāo)就是維持住關(guān)鍵詞的排名。
When keywords ranking is up, do not think that our optimization think it's over, actually optimization is a do not over of the process, when keywords ranking up, we should first thought is, how to stabilize it, and make it in the industry to keep ranking good optimization, can't easily be put rivals, therefore, we in the optimization scheme must involves keywords later maintenance tasks, specialized arrangements for the editor and the chain commissioner, continue to update the content of the website, the chain also have the synchronization carry on, the goal is to maintain the live keywords ranking.
2、鞏固排名讓更多長尾產(chǎn)生排名
Consolidate rank so that more long tail produce ranking
當(dāng)前一批關(guān)鍵詞優(yōu)化上去后，我們除了要穩(wěn)定住它的排名，還可以尋找新的關(guān)鍵詞進行有利的布局，合理的優(yōu)化，當(dāng)然，從后臺流量數(shù)據(jù)中可以看到，很多關(guān)鍵詞都是一些沒有用的關(guān)鍵詞，即使用戶進來也是不能產(chǎn)生效益的詞，這些詞我們可以視而不見，當(dāng)我們看到一些轉(zhuǎn)化率高而且有咨詢量得詞，當(dāng)排名還不夠好時，我們可以針對這個關(guān)鍵詞進行重點優(yōu)化，從而讓它排到一個更好的位置，產(chǎn)生更大的效益，關(guān)鍵詞這塊除了自己挖掘優(yōu)化外，還可以針對后臺數(shù)據(jù)流量的關(guān)鍵詞帥選出一些有利的詞，進行優(yōu)化，然后再逐步去鞏固它。
The current a number of key words optimization up, we live in addition to its stable rankings, but also seek new keywords are favorable layout, reasonable optimization, and, of course, from the background traffic data, it can be found that in many key words are of no use keywords, even if the user is not in benefits word, the word we can turn a blind eye, when we see some high conversion and consulting quantity to word, when ranking also is not good enough, we can for the key words for the optimization, which make it in to a better position, produce greater efficiency, keywords this other than your own mining optimization outside, still can be in the background data flow of the selected keyword handsome several favorable word, optimization, and then gradually to consolidate it.
3、數(shù)據(jù)分析不斷挖掘關(guān)鍵詞
Data analysis constantly excavate keywords
關(guān)鍵挖掘在優(yōu)化流程中是不斷進行的一個過程，除非客戶要求我們給他優(yōu)化規(guī)定的幾個關(guān)鍵詞，不然我們就應(yīng)該不斷的去尋找，讓自己的網(wǎng)站產(chǎn)生更多長尾關(guān)鍵詞排名，現(xiàn)在發(fā)現(xiàn)很多朋友盲目的更新文章，根本沒有考慮過這篇文章能否帶來效益，更沒有針對長尾關(guān)鍵詞去制定文章，這樣就不能產(chǎn)生有效關(guān)鍵詞排名，對于網(wǎng)站后期關(guān)鍵詞這一塊，一定要做好數(shù)據(jù)分析這塊，挖掘一些轉(zhuǎn)化率高的關(guān)鍵詞，從而帶來更多能產(chǎn)生訂單的關(guān)鍵詞。
Key mining in the optimization process is a continuous a process, unless the customer requirements we give him the provisions of the optimization several key words, or we should continuously to search, and let your own web site to produce a long tail keywords ranking, now found that many friends blind update article, did not consider this article can bring benefit, not for more long tail key words to make the article, so that it cannot produce effective keywords ranking, for the website later keywords the piece, you do data analysis this, some key words of high conversion mining, thus to bring more can produce order keywords.
從三面三點我們可以看到，關(guān)鍵詞優(yōu)化上去了并非就可以放松了，其實，優(yōu)化上去了，新的一輪任務(wù)又即將開始了，并且發(fā)現(xiàn)后期的工作量也越來越大了，除了對現(xiàn)有排名的關(guān)鍵詞進行維護外，還得優(yōu)化一些新的關(guān)鍵詞，這就是為什么當(dāng)一個網(wǎng)站做大后需要越來越多的人去維護，當(dāng)一個網(wǎng)站剛開始做時，或許就是一個人孤軍奮戰(zhàn)，當(dāng)然跟其它的因素有關(guān)，如經(jīng)驗、能力、資金等都有聯(lián)系。好了對于關(guān)鍵詞后期的維護就為大家分析到這邊。

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